Tourn Investor Overview
https://fusir-lp.webflow.io/

The leading influencer tech company in the nordics

TOURN International builds and operates technology for influencer marketing.

What Tourn Does

Tourn is the leading influencer tech company in the nordics

TOURN International builds and operates technology for influencer marketing through social media. TOURN’s automated digital platforms enable brands, content producers, and influencers of all sizes and categories to generate revenue, manage their business, and protect their content copyright.

Why invest?

Scaleable platform

TOURN is a ’platform as a service-company’, active within the social media space. A substantial part of our business is automatized through our IT-based platforms. This makes our business model scaleable with potential to generate strong revenue growth without much extra investment.

Proven business model

TOURN’s IT solutions has always been developed with the content creators needs in focus. Our platforms has now served our community of content creators and brands for 10 years.

Unique synergies

Thanks to the breadth of our operation within the creator economy, we have the unique ability to invest into growth such as new tech and marketing that can then be used to improve our business across all of our platforms

Innovation

The social media landscape is in constant change. TOURN’s strong ability to innovate and quickly develop new technical solutions to serve the market is one of our key success factors.

Fast growing market

We continue to see fast growth and greater maturity within the creator economy. We are uniquely positioned to capitalize on upcoming shift in advertising spend from traditional media to social media.

Growth phase

We are now entering a phase where we can see clearly what produces the bulk of our results, and will simplify and optimize our business to go all in on those key factors to grow in a sustainable way.

TOURN is a ’platform as a service-company’, active within the social media space. A substantial part of our business is automatized through our IT-based platforms. This makes our business model scaleable with potential to generate strong revenue growth without much extra investment.

TOURN’s IT solutions has always been developed with the content creators needs in focus. Our platforms has now served our community of content creators and brands for 10 years.

Thanks to the breadth of our operation within the creator economy, we have the unique ability to invest into growth such as new tech and marketing that can then be used to improve our business across all of our platforms

The social media landscape is in constant change. TOURN’s strong ability to innovate and quickly develop new technical solutions to serve the market is one of our key success factors.

We continue to see fast growth and greater maturity within the creator economy. We are uniquely positioned to capitalize on upcoming shift in advertising spend from traditional media to social media.

We are now entering a phase where we can see clearly what produces the bulk of our results, and will simplify and optimize our business to go all in on those key factors to grow in a sustainable way.

Latest presentation

Feb 16 2023
00:00
Yearly recap
03:25
Joint venture deal
07:51
Long-term goals
10:28
Growth Strategy
11:52
Tourn's agile nature
14:12
Tourn Agency projections

Business areas

The combination of automated digital platforms and the exceptional people (influencers, agencies, marketers, and content creators) who use TOURN's tools creates strong synergies.👇
"An IT-driven influencer agency where TOURN helps brands and other agencies manage, structure, and optimize influencer marketing. Tourn represents most of the leading influencers in the Swedish market."
A YouTube platform that helps YouTubers with everything related to their channel. It's primarily about driving ad revenue but also managing tax payments and invoicing.
A platform that helps esports athletes with everything they need to manage and administer revenue. This includes managing collaborations, invoicing, tax payments, and payroll administration for esports organizations.
Here, we generate new, innovative business ideas that we take from idea to start-up. The goal is to generate value by divesting businesses to new owners.
No items found.

Business model

TOURN’s strategy for value creation has four cornerstones:

1. Influencers needs in focus
TOURN’s IT-driven solutions are focused on the needs of influencers. Our platforms provide tools for driving sales and growth in brand collaborations. We also offer IT-based administrative solutions for financial accounting, payroll management, and copyright protection.

TOURN’s strategy for value creation has four cornerstones:

1. Influencers needs in focus
TOURN’s IT-driven solutions are focused on the needs of influencers. Our platforms provide tools for driving sales and growth in brand collaborations. We also offer IT-based administrative solutions for financial accounting, payroll management, and copyright protection.

TOURN’s strategy for value creation has four cornerstones:

1. Influencers needs in focus
TOURN’s IT-driven solutions are focused on the needs of influencers. Our platforms provide tools for driving sales and growth in brand collaborations. We also offer IT-based administrative solutions for financial accounting, payroll management, and copyright protection.

TOURN’s strategy for value creation has four cornerstones:

1. Influencers needs in focus
TOURN’s IT-driven solutions are focused on the needs of influencers. Our platforms provide tools for driving sales and growth in brand collaborations. We also offer IT-based administrative solutions for financial accounting, payroll management, and copyright protection.

TOURN’s strategy for value creation has four cornerstones:

1. Influencers needs in focus
TOURN’s IT-driven solutions are focused on the needs of influencers. Our platforms provide tools for driving sales and growth in brand collaborations. We also offer IT-based administrative solutions for financial accounting, payroll management, and copyright protection.

Market

Tourn is positioned to capitalize on the growing trends within influencer advertising and social media consumption.
US media consumption in minutes per day
Adspend per media channel
Global social media users

Tourn's story

2013
2014
2016
2017
2018
2019
2022
Tourn lists its shares on Spotlight Stock market
Tourn focuses och development platforms for influencers and influencer marketing
TOURN acquires Camit Communication and develops TOURN Agency.
TOURN becomes Youtube Partner and develops NAGATO
TOURN ranks 5 in Deloitte Tech FAST 50 Sweden, and rank 15 in Deloitte Tech FAST 500 EMEA
TOURN moves from Spotlight Stockmarket to NASDAQ First North
TOURN, together with Atlantic Swiss joins forces in a UK based JV, with the goal to offer TOURN services to international celebrities

Highlights from latest report

10th June 2021

Highlights from latest report

Annual report 2022. Released on feb 16 2023

Media

LATEST ARTICLE
Tourn går in i Hollywood – ett steg närmare superkändisarna
01 sep 2022
LATEST VIDEO
TOURN presenterar LIVE Bokslutskommuniké 2022
16 feb 2023
LATEST PODCAST
Robin Stenman - Tourn's VD & grundare: Influencers makt i samhället & ...
apr. 2021

Financials

Management

Robin Stenman
CEO & founder

Robin Stenman, born in 1988, is the CEO and board member of Tourn since September 2010. Robin has extensive experience in programming and has also studied law at Stockholm University. Robin founded the company in 2010 and has been active in the company as CEO since then.

Madeleine Daxberg
CFO

Elected as CFO of Tourn in 2023. Madeleine has more than 20 years of work experience in finance, including positions as CFO, Financial Controller, Accounting Manager, and Auditor at companies such as McCann, Origo Group, and Grant Thornton. Holds a Master's degree in Business Administration from Uppsala University, as well as a degree in Business Administration from Nottingham University Business School. Over the past five years, has been active in the national and international advertising and communications industry.

Top investors

Robin Stenman
CEO & founder
1 695 986 shares
17.39%
BGF foundation
Private equity firm
1 510 612 shares
15.49%
NanoCap Group
Independant investment firm
480 500 shares
4.93%
FE Småbolag Sverige
Swedish smallcap fund
461 383 shares
4.73
Consenus Asset Management
Independant investment firm
460 000 shares
4.72%
Avanza Pension
Fund
354 477 shares
3.63%

Latest analyst report

"Growing despite a challenging ad market."
Erik Penser Bank - 17 feb 2023

Triggers

👉 New startups launched from Tourn LAB
👉 More international partnerships through Tourn Agency and Nagato
*this is not necessarily a formal statement from the company. This list has been compiled using information from both the company and it’s investor community

Financial data